What is Rising Violets?

Rising Violets is NYU’s crowdfunding platform for peer-network fundraising. Through this platform, you will be able to rally a team of supporters to champion the University causes you feel most passionate about. Fundraising through Rising Violets allows you to make an impact through specific initiatives that shape the NYU community.

Interested in starting your own project? Great! Submit your application here.

Still have questions? Please email risingviolets@nyu.edu.


Thank you!

NYU Rising Violets FAQ

What is Rising Violets?

Rising Violets is NYU’s community fundraising platform. NYU groups and community members can create crowdfunding projects to raise money for innovative projects, service trips, events, research and other NYU-specific ventures.

Who can use Rising Violets to raise money?

Rising Violets project users must be part of the NYU community via an academic department, student group or other official entity. Rising Violets projects must support NYU’s overall mission by improving our community—on campus and beyond. Rising Violets assists NYU faculty, staff and students raise awareness about causes and achieve their fundraising goals. Crowdfunding works best for projects and campaigns with clear and specific goals, rather than for general, unrestricted fundraising.

Who can donate to Rising Violets?

The beauty of crowdfunding is everyone can donate to Rising Violets. It’s another avenue to provide support directly to NYU schools, programs and specific projects that are most meaningful to them. Having something specific to support often inspires people to embrace giving. Today’s donors want to know where their money is going and how it will make an impact.

How will people learn about my project?

Crowdfunding relies on personal networking—your best supporters love NYU, but they really love you and your project. Crowdfunding is a peer-to-peer solicitation rather than an institutional solicitation. Use your personal, group, department or team’s email lists, Facebook pages, Twitter feeds, LinkedIn groups, etc. to promote your project. It’s best to bring your own “crowd.” If you and your team do not have a pre-existing audience (personal or otherwise), then crowdfunding might not be the best platform to raise money for your project.

How much can I expect to raise?

Typical crowdfunding projects attract between $2,000 and $10,000. Of course, this number will depend entirely on the size of your potential donor pool, your personal contacts and the amount of personal effort devoted to the project. It is best to set modest, attainable and realistic goals—and transcend them. Your donors will be inspired to support a project if it reflects success and momentum.

How much time will it take to create and manage a project?

Project campaigns run for 30-45 days, but plan on your project requiring 10-12 weeks of focused, intense work before and after the campaign. The project creator will need to provide updates and remain actively engaged (new videos, such social media postings as Twitter and Facebook, campus events and email). It is recommended that the project creator commit 1 hour per day, and each team member commit 30-60 minutes per day, for the length of the active campaign.

What materials will I need to create and manage a project?

A proven way of encouraging donors to embrace and support your cause through crowdfunding is with an emotional and compelling fundraising page. When possible, create such a page with pictures and videos that tell a convincing and irresistible story, as well as explain how much money is needed and how funds will be utilized.

Who manages the Rising Violets platform?

University Development and Alumni Relations

New York University

25 W. 4th St, 3rd floor

New York, NY


Is my contribution tax-deductible?

Yes! All philanthropic contributions to New York University are tax-deductible as prescribed by law.

How do I make a gift of securities?

Call toll-free (800) 698-4144.

Will I receive a receipt for my contribution?

Yes! You will receive a confirmation email from the NYU Rising Violets along with an official receipt from New York University.

When will my credit card be charged?

Your credit card is charged immediately upon finalizing your gift on the site.

Are international donations accepted?

Yes, New York University accepts international gifts via credit card or check.

Who should I contact with questions about my contribution?

Call toll-free (800) 698-4144 or email risingviolets@nyu.edu.

I received an error message while I was making my gift. What’s wrong? 
Please clear your browser’s history or cache and then refresh the page. This usually solves the problem. If you are still receive an error message, you can make your gift via mail or on the phone using the information below.

I have reached the Payment Information step of the form, but it appears to be blank. What do I do?
Please clear your browser’s history or cache and then refresh the page. This usually solves the problem. If you are still unable to see the Payment Information step, please contact risingviolets@nyu.edu.

Who can I contact for help with the Rising Violets giving form?
Please contact risingviolets@nyu.edu for questions or help with the online giving form.

When will I receive my gift receipt? 
Due to high gift volume, please expect to see your electronic receipt between 4-7 business days.

How is my contribution being used? 
Your gift will be put to immediate use in support of the project you have chosen. Please check back to risingviolets.nyu.edu to see the progress of your project!

Still have more questions? Please email risingviolets@nyu.edu.

Thank you!!

Our Crowdfunding Groups